Details
 

07/26/2017

Digital Sales Specialist

WFMY-TV

Category:
Media - Journalism - Newspaper
Position/Title:
Digital Sales Specialist
Primary Industry:
Broadcasting - Radio - TV
Manage Others:
No
Details:

JOB DESCRIPTION

WFMY, a TEGNA Company, has an exciting opportunity for a talented Digital Sales  Specialist to join our dynamic and forward-thinking sales team. The ideal candidate will work with the Digital Sales Manager to strategically oversee all digital advertising campaigns including, but not limited to, front-end research, order entry, creative management, campaign optimization, and post-sale activity. The successful candidate will be able to execute a variety of tasks in a fast-paced, multi-tasking environment. 

POSITION RESPONSIBILITIES:

  • Manage the startup process of all digital campaigns.
  • Monitor all digital campaigns pacing and effectiveness to ensure campaign delivery
  • Execute creative development for all digital advertising
  • Assist the sales team as needed with developing creative multimedia recommendations that meet customer’s needs, goals, and expectations
  • Report monthly metrics and campaign results to the account executives and assist account executives in interpreting the results to the client
  • Assist in growth and retention of digital revenue by proactively finding opportunities to optimize campaign performance
  • Educate clients and staff on effective marketing strategies and revenue growth tactics that utilize our digital product suite
  • Monitor competitive media trends to identify opportunities to increase market share
  • Attend sales calls when necessary as a digital expert on our product offerings
  • Possess careful attention to detail
  • Other duties as assigned by Digital Sales Manager
We are an Equal Opportunity Employer and value the benefits of diversity in our workplace.
Vacancy Type:
Full Time
Date Posted:
7/21/2017
Closing Date:
8/21/2017
City:
Greensboro
State:
North Carolina
URL:
http://
Experience:
None
Requirements:

JOB REQUIREMENTS

  • Familiar with SEM, SEO, targeted display, website development, mobile & video marketing strategies
  • Experience in effective social media posting and strategies
  • Must possess a winning attitude, great energy, and enthusiasm for their craft
  • Exceptional written and oral communication skills
  • Ability to multitask, manage multiple assignments and prioritize tasks in a fast-paced, deadline-driven, team-oriented environment
  • Previous Internet Sales/Support experience preferred
  • Extensive knowledge of Microsoft Office and Adobe
  • Proven track record of exceeding expectations
Contact Company:
Greensboro,NC
Contact E-Mail:
a.rindler@tegna.com
Contact Details:
HR

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